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20 Peacocks
Fine Italian shirts and ties sold in a store reminiscent of Firenze.
Strengths
- The owners of this store do it because they are passionate; they have other careers, but they fell in love with a shirt & tie boutique near the Ponte Vecchio, and constructed a version of it on the LES.
- They pride themselves on giving shoppers two options: 1) Browse and learn on your own, by reading informative and entertaining signage about elements of fit, finish and style, with no pressure from sales people, or 2) ask the staff to impart their knowledge about what makes one shirt better than another, and what’s best for you.
- They carry brands that are tough to find outside of Italy, like Rosmini shirts and Pavoni and Lencetti ties.
Shortcomings
- The store is small so it’s a bit hit or miss.
Insider tips
- Chat with the owners – they love what they do, which makes for a very pleasant and informative shopping experience.
Anecdotes
- I stumbled onto this place, and I was really impressed. Their shirts and ties are made with true old world Italian craftsmanship, and the staff has exceptional knowledge about the products.
Perfect for
- Men with a flare for fashion and an appreciation of finely tailored shirts and ties.
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