Recommendations

Boutiques with chic eyeglasses and sunglasses.

Guide: SoHo Mom (Grace)
Location: NoHo, SoHo, UES and the West Village

Strengths

• They carry their own brand, Selima, as well as Blinde Optics, Chloe, Cutler and Gross, Cazal, Salt, Persol and others.
• They’ve outfitted Bono, Lenny Kravitz, Madonna, Snoop, and others much cooler than I am.
• They also carry vintage jewelry & watches worth checking out.

Shortcomings

• Their vintage clothing and accessories can be a bit hit or miss.

Insider tips

• Tell them what kind of look you’re after, and they’ll make useful recommendations.
• Check out the Pamela style, originally created for Bono for the Walk On video. Now you can look like a rock star (just do us a favor and don’t sing, please).

Anecdotes

• I dragged my husband here much to his dismay, and he bought a pair of Blinde Optics sunglasses. He’s obsessed with Blinde’s now and has 4 pairs. I’ve created a monster!

Credentials

• They’ve been covered by W, Elle, Vogue, Marie Claire and a slew of others.